The information we gather is used in-house to help us create a better and more effective shopping experience for our customers. Understanding typical navigational patterns help us improve website flow and efficiency. Understanding typical purchase patterns help with inventory control and new product additions. When you make a purchase, we will send you emails to confirm your order and may also need to contact you via phone, postal mail or email if we have other questions regarding your order. We may disclose personally identifiable information you provide in response to a particular legal process. For example, in response to a court order, subpoena, or at the behest of a law enforcement agency’s request. We require that direct-to-customer shipments from vendors protect your information according to their stated Privacy Policies or, in the event they do not have a stated Privacy Policy, this Privacy Policy. They may not use the personally identifiable information you provide for any purpose other than to fulfill your order. We truly have our customers’ best interests at heart. We constantly research better ways to offer products that improve and enhance your life.